Motorcycle Brand Ducati Set to Launch NFTs on Ripple’s XRP Ledger

Motorcycle manufacturing company Ducati is going to launch its first NFT collection on Ripple’s XRP Ledger in partnership with NFT PRO, a corporate white-label NFT solution for global brands. Ducati – Latest Brand To Foray Into Web3 According to an announcement from Ripple, Ducati is foraying into Web3 via Ripple in partnership with NFT PRO. The company says its partnership with NFT Pro “confirms the importance of the digital world” for the experiences it offers its fans. 🏍️We're excited to partner with @DucatiMotor and @NFTPRO_ to launch Web3 initiatives and bring Ducati #NFTs to life using the #XRPLedger. https://t.co/ban0V8bIY9 — Ripple (@Ripple) July 12, 2022 Under the partnership agreement, a series of Web3 activities will be developed through the creation of new digital aggregation spaces, NFT collections, and opportunities to participate in other Web3-style activities using the Ripple blockchain. “Upcoming Ducati projects will be deployed using Ripple, the leading blockchain partner providing technical support on the ultra-fast, low-cost, and carbon-neutral XRP Ledger (XRPL) blockchain,” the motorcycle company wrote in a blog post. Commenting on the development, Claudio Domenicali, Ducati CEO, said: “Entering WEB 3.0 is another way to get closer to the Ducatisti community by further extending the number of services offered to them. It also represents an opportunity to meet and make ourselves known to a new community of...